Shop natural energy gels, chew & bars from New Zealand. Real ingredients with no artificial colours or flavours. Clean energy gels fuelling clean performance. Worldwide delivery.

  • Out of stock
    PURE Beet Endurance Powder is a 100% natural beet powder nutritional supplement that's ideal for nitrate loading before big events. Scientific studies have shown that nitrates assist with improving power and endurance in athletes. When taken in the days prior to an event, it may assist with performing at a higher intensity over shorter durations, or improving endurance over longer durations. Beet Endurance Powder features:
    • Concentrated beetroot powder: each pouch is equivalent to 1.6kg fresh beetroot juice
    • 369mg nitrates per 30mg serving, which helps to reduce blood pressure at rest, and to reduce energy and oxygen cost of exercise
    • Excellent taste compared to other beetroot products, with a slightly sweet, non-earthy taste profile
    • Convenient pouch for traveling
    • Easy to consume - just mix with water, juice or smoothies. Or get creative and add to baking!
    • No added colours or preservatives
    • Dairy-freegluten-free and vegan ingredients.
  • Out of stock
    PURE Blackcurrant Recovery Powder supports muscle recovery and performance, plus cardiovascular and immune functionbrain function and eye health. It also has anti-inflammatory properties. Anthocyanins are compounds that give the blackcurrants their deep purple colour and have extremely high antioxidant levels. Due to intense UV light conditions, New Zealand blackcurrants are believed to have the highest amounts of anthocyanins of any cultivated food in the in the world. Scientists have found that anthocyanins from blackcurrants can help support and enhance aerobic performance, and can assist with increasing blood flow and power output. Increased blood flow can result in faster clearance of waste products during and after exercise. In addition to sports recovery benefits, the use of PURE Blackcurrant Recovery powder is also beneficial for everyday health and wellness. Blackcurrant Recovery Powder features:
    • 33 serves per 200g pouch
    • New Zealand blackcurrants - each 200g pouch is equivalent to over 1kg of fresh blackcurrants, with over 30 blackcurrants in every serving
    • 212mg of anthocyanins per serve
    • High antioxidant levels
    • Good source of Vitamin C
    • No added colours or preservatives
    • Gluten-freedairy-free and vegan ingredients.
  • Out of stock
    PURE Electrolyte Hydration is an hypotonic electrolyte endurance hydration drink using real fruit, carbohydrates, electrolytes. It has been scientifically formulated to rehydrate your body while exercising for extended periods of 2 hours and over. When you open a bag of PURE Electrolyte Hydration the first thing you'll notice is the amazing smell of fresh fruit. Made from real freeze-dried fruit powder, when you add water you can actually see the real fruit particles in your drink bottle. PURE Electrolyte Hydration Powder features:
    • 9 litres per 500g pouch (resealable)
    • Made with real fruit
    • Premium quality electrolytes (sodium, potassium, magnesium, calcium) to help keep your body balanced and to support working muscles
    • Fast-absorbing sucrose and glucose carbohydrate mix with no added fructose - equals 5% carbohydrate content
    • Not sickly sweet so you can easily drink it at full strength
    • No added preservatives, colours or flavours
    • Gluten-free, dairy-free and vegan ingredients.
    Help to keep your body properly hydrated during endurance events with PURE Electrolyte Hydration Powder: refreshing, clean and easy to digest, even during your hardest training sessions and endurance events.
  • Out of stock
    PURE Electrolyte Hydration is an hypotonic electrolyte endurance hydration drink using real fruit, carbohydrates, electrolytes. It has been scientifically formulated to rehydrate your body while exercising for extended periods of 2 hours and over. The sachets are ideal for traveling, during training sessions and races, or take to the gym. When you open a bag of PURE Electrolyte Hydration the first thing you'll notice is the amazing smell of fresh fruit. Made from real freeze-dried fruit powder, when you add water you can actually see the real fruit particles in your drink bottle. PURE Electrolyte Hydration Powder features:
    • 750ml of electrolyte hydration drink per sachet, when mixed with water
    • Made with real fruit
    • Premium quality electrolytes (sodium, potassium, magnesium, calcium) to help keep your body balanced and to support working muscles
    • Fast-absorbing sucrose and glucose carbohydrate mix with no added fructose - equals 5% carbohydrate content
    • Not sickly sweet so you can easily drink it at full strength
    • No added preservatives, colours or flavours
    • Gluten-free, dairy-free and vegan ingredients.
    Help to keep your body properly hydrated during endurance events with PURE Electrolyte Hydration Powder: refreshing, clean and easy to digest, even during your hardest training sessions and endurance events.
  • Out of stock
    PURE Electrolyte Hydration is an hypotonic electrolyte endurance hydration drink using real fruit, carbohydrates, electrolytes. It has been scientifically formulated to rehydrate your body while exercising for extended periods of 2 hours and over. When you open a bag of PURE Electrolyte Hydration the first thing you'll notice is the amazing smell of fresh fruit. Made from real freeze-dried fruit powder, when you add water you can actually see the real fruit particles in your drink bottle. PURE Electrolyte Hydration Powder features:
    • 9 litres per 500g pouch (resealable)
    • Made with real fruit
    • Premium quality electrolytes (sodium, potassium, magnesium, calcium) to help keep your body balanced and to support working muscles
    • Fast-absorbing sucrose and glucose carbohydrate mix with no added fructose - equals 5% carbohydrate content
    • Not sickly sweet so you can easily drink it at full strength
    • No added preservatives, colours or flavours
    • Gluten-free, dairy-free and vegan ingredients.
    Help to keep your body properly hydrated during endurance events with PURE Electrolyte Hydration Powder: refreshing, clean and easy to digest, even during your hardest training sessions and endurance events.
  • Out of stock
    PURE Electrolyte Hydration is an hypotonic electrolyte endurance hydration drink using real fruit, carbohydrates, electrolytes. It has been scientifically formulated to rehydrate your body while exercising for extended periods of 2 hours and over. When you open a bag of PURE Electrolyte Hydration the first thing you'll notice is the amazing smell of fresh fruit. Made from real freeze-dried fruit powder, when you add water you can actually see the real fruit particles in your drink bottle. PURE Electrolyte Hydration Powder features:
    • 9 litres per 500g pouch (resealable)
    • Made with real fruit
    • Premium quality electrolytes (sodium, potassium, magnesium, calcium) to help keep your body balanced and to support working muscles
    • Fast-absorbing sucrose and glucose carbohydrate mix with no added fructose - equals 5% carbohydrate content
    • Not sickly sweet so you can easily drink it at full strength
    • No added preservatives, colours or flavours
    • Gluten-free, dairy-free and vegan ingredients.
    Help to keep your body properly hydrated during endurance events with PURE Electrolyte Hydration Powder: refreshing, clean and easy to digest, even during your hardest training sessions and endurance events.
  • Out of stock
    PURE Electrolyte Hydration is an hypotonic electrolyte endurance hydration drink using real fruit, carbohydrates, electrolytes. It has been scientifically formulated to rehydrate your body while exercising for extended periods of 2 hours and over. The sachets are ideal for traveling, during training sessions and races, or take to the gym. When you open a bag of PURE Electrolyte Hydration the first thing you'll notice is the amazing smell of fresh fruit. Made from real freeze-dried fruit powder, when you add water you can actually see the real fruit particles in your drink bottle. PURE Electrolyte Hydration Powder features:
    • 750ml of electrolyte hydration drink per sachet, when mixed with water
    • Made with real fruit
    • Premium quality electrolytes (sodium, potassium, magnesium, calcium) to help keep your body balanced and to support working muscles
    • Fast-absorbing sucrose and glucose carbohydrate mix with no added fructose - equals 5% carbohydrate content
    • Not sickly sweet so you can easily drink it at full strength
    • No added preservatives, colours or flavours
    • Gluten-free, dairy-free and vegan ingredients.
    Help to keep your body properly hydrated during endurance events with PURE Electrolyte Hydration Powder: refreshing, clean and easy to digest, even during your hardest training sessions and endurance events.
  • Out of stock
    PURE Electrolyte Hydration is an hypotonic electrolyte endurance hydration drink using real fruit, carbohydrates, electrolytes. It has been scientifically formulated to rehydrate your body while exercising for extended periods of 2 hours and over. When you open a bag of PURE Electrolyte Hydration the first thing you'll notice is the amazing smell of fresh fruit. Made from real freeze-dried fruit powder, when you add water you can actually see the real fruit particles in your drink bottle. PURE Electrolyte Hydration Powder features:
    • 9 litres per 500g pouch (resealable)
    • Made with real fruit
    • Premium quality electrolytes (sodium, potassium, magnesium, calcium) to help keep your body balanced and to support working muscles
    • Fast-absorbing sucrose and glucose carbohydrate mix with no added fructose - equals 5% carbohydrate content
    • Not sickly sweet so you can easily drink it at full strength
    • No added preservatives, colours or flavours
    • Gluten-free, dairy-free and vegan ingredients.
    Help to keep your body properly hydrated during endurance events with PURE Electrolyte Hydration Powder: refreshing, clean and easy to digest, even during your hardest training sessions and endurance events.
  • Out of stock
    PURE Electrolyte Hydration is an hypotonic electrolyte endurance hydration drink using real fruit, carbohydrates, electrolytes. It has been scientifically formulated to rehydrate your body while exercising for extended periods of 2 hours and over. The sachets are ideal for traveling, during training sessions and races, or take to the gym. When you open a bag of PURE Electrolyte Hydration the first thing you'll notice is the amazing smell of fresh fruit. Made from real freeze-dried fruit powder, when you add water you can actually see the real fruit particles in your drink bottle. PURE Electrolyte Hydration Powder features:
    • 750ml of electrolyte hydration drink per sachet, when mixed with water
    • Made with real fruit
    • Premium quality electrolytes (sodium, potassium, magnesium, calcium) to help keep your body balanced and to support working muscles
    • Fast-absorbing sucrose and glucose carbohydrate mix with no added fructose - equals 5% carbohydrate content
    • Not sickly sweet so you can easily drink it at full strength
    • No added preservatives, colours or flavours
    • Gluten-free, dairy-free and vegan ingredients.
    Help to keep your body properly hydrated during endurance events with PURE Electrolyte Hydration Powder: refreshing, clean and easy to digest, even during your hardest training sessions and endurance events.
  • Out of stock
    PURE Electrolyte Hydration is an hypotonic electrolyte endurance hydration drink using real fruit, carbohydrates, electrolytes. It has been scientifically formulated to rehydrate your body while exercising for extended periods of 2 hours and over. When you open a bag of PURE Electrolyte Hydration the first thing you'll notice is the amazing smell of fresh fruit. Made from real freeze-dried fruit powder, when you add water you can actually see the real fruit particles in your drink bottle. PURE Electrolyte Hydration Powder features:
    • 9 litres per 500g pouch (resealable)
    • Made with real fruit
    • Premium quality electrolytes (sodium, potassium, magnesium, calcium) to help keep your body balanced and to support working muscles
    • Fast-absorbing sucrose and glucose carbohydrate mix with no added fructose - equals 5% carbohydrate content
    • Not sickly sweet so you can easily drink it at full strength
    • No added preservatives, colours or flavours
    • Gluten-free, dairy-free and vegan ingredients.
    Help to keep your body properly hydrated during endurance events with PURE Electrolyte Hydration Powder: refreshing, clean and easy to digest, even during your hardest training sessions and endurance events.
  • Out of stock
    PURE Electrolyte Hydration is an hypotonic electrolyte endurance hydration drink using real fruit, carbohydrates, electrolytes. It has been scientifically formulated to rehydrate your body while exercising for extended periods of 2 hours and over. The sachets are ideal for traveling, during training sessions and races, or take to the gym. When you open a bag of PURE Electrolyte Hydration the first thing you'll notice is the amazing smell of fresh fruit. Made from real freeze-dried fruit powder, when you add water you can actually see the real fruit particles in your drink bottle. PURE Electrolyte Hydration Powder features:
    • 750ml of electrolyte hydration drink per sachet, when mixed with water
    • Made with real fruit
    • Premium quality electrolytes (sodium, potassium, magnesium, calcium) to help keep your body balanced and to support working muscles
    • Fast-absorbing sucrose and glucose carbohydrate mix with no added fructose - equals 5% carbohydrate content
    • Not sickly sweet so you can easily drink it at full strength
    • No added preservatives, colours or flavours
    • Gluten-free, dairy-free and vegan ingredients.
    Help to keep your body properly hydrated during endurance events with PURE Electrolyte Hydration Powder: refreshing, clean and easy to digest, even during your hardest training sessions and endurance events.
  • Out of stock
    PURE Electrolyte Replacement Capsules are formulated to maintain your body's electrolyte levels and to help replace minerals lost during hard exercise, in hot conditions, or as a result of sickness. These electrolyte tablets are recommended for:
    • Endurance athletes
    • Workers in hot / dry conditions - farmers, construction workers, etc.
    • Travelers to hot climates
    • Those suffering from vomiting or diarrhea symptoms.
    Electrolyte Replacement Capsules feature:
    • 80 size 0 gel capsules per bottle
    • Supplementary mineral salts/electrolytes to keep your muscles balanced:
      • 440mg sodium chloride
      • 150mg potassium citrate
      • 100mg magnesium citrate
      • 50mg calcium citrate
    • Vitamin D and Vitamin B6 for enhanced electrolyte absorption
    • No carbohydrates or sugars
    • Tasteless design, with no nasty aftertaste
    • Easy to consume design - no need to dissolve, just swallow with water or sports drink
    • No added colours or preservatives
    • Gluten-freedairy-free and vegan ingredients.
  • Out of stock
    PURE Endurance Hydration is an isotonic electrolyte endurance hydration drink using real fruit, carbohydrates, electrolytes and New Zealand whey protein isolate. It has been scientifically formulated to rehydrate and replenish your body while exercising for extended periods of 2 hours and over. Use Endurance Hydration over Electrolyte Hydration when you want to include additional protein to your sports drink to assist working muscles and help sustain energy levels when training or racing over a long time period. PURE Endurance Hydration Powder features:
    • 9 litres per 500g pouch (resealable)
    • Real fruit particles in the powder
    • 4.2% carbohydrate content
    • 1% protein content: New Zealand 90% whey protein isolate to help replace protein stores in the body, making it ideal to support working muscles during extended exercise
    • Specific blend of sucrose and glucose which is rapidly absorbed and easy to consume, but not sickly sweet so you can easily drink it at full strength
    • Contains the essential electrolytes sodium, potassium, magnesium and calcium, helping to replace electrolytes lost during sweating and exercise
    • No added preservatives, colours or anti-clumping agents
    • Gluten-free ingredients.
    Help to keep your body properly hydrated during endurance events with PURE Endurance Hydration Powder: refreshing, clean and easy to digest, even during your hardest training sessions and endurance events.
  • Out of stock
    PURE Endurance Hydration is an isotonic electrolyte endurance hydration drink using real fruit, carbohydrates, electrolytes and New Zealand whey protein isolate. It has been scientifically formulated to rehydrate and replenish your body while exercising for extended periods of 2 hours and over. Use Endurance Hydration over Electrolyte Hydration when you want to include additional protein to your sports drink to assist working muscles and help sustain energy levels when training or racing over a long time period. PURE Endurance Hydration Powder features:
    • 9 litres per 500g pouch (resealable)
    • Real fruit particles in the powder
    • 4.2% carbohydrate content
    • 1% protein content: New Zealand 90% whey protein isolate to help replace protein stores in the body, making it ideal to support working muscles during extended exercise
    • Specific blend of sucrose and glucose which is rapidly absorbed and easy to consume, but not sickly sweet so you can easily drink it at full strength
    • Contains the essential electrolytes sodium, potassium, magnesium and calcium, helping to replace electrolytes lost during sweating and exercise
    • No added preservatives, colours or anti-clumping agents
    • Gluten-free ingredients.
    Help to keep your body properly hydrated during endurance events with PURE Endurance Hydration Powder: refreshing, clean and easy to digest, even during your hardest training sessions and endurance events.
  • Out of stock
    PURE Energy Gels are a premium natural sports gel using real ingredients for flavour, carbohydrates, and electrolytes, made in New Zealand. Most sports gels on the market are hard to consume, taste artificial and are sickly sweet, making them difficult to use for long periods while racing and training. PURE took everything they disliked about normal gels and used it as a base for creating their Energy Gels. These gels are designed to fuel you during exercise in a convenient, no-fuss way. PURE Energy Gels feature:
    • Real, premium ingredients
    • 22-23g carbohydrates per serve
    • Light consistency - not too thick like some gels
    • Pure flavour - not sickly sweet or over-flavoured
    • No added colours
    • Gluten-free and dairy-free.
    • Espresso Coffee (30mg caffeine) - with real espresso coffee, each batch is unique as we use new coffee beans from around the world. VEGAN FRIENDLY.
    Gluten Free : Yes Recommended For : During Exercise Ingredients (Espresso Coffee) : Maltodextrin, Filtered Water, Natural Coffee Extract (8%), Organic Cane Sugar, Natural Flavour, Sea Salt, Dairy-Free Lactic Acid, Preservative (Potassium Sorbate, Sodium Benzoate)
  • Out of stock
    PURE Energy Gels are a premium natural sports gel using real ingredients for flavour, carbohydrates, and electrolytes, made in New Zealand. Most sports gels on the market are hard to consume, taste artificial and are sickly sweet, making them difficult to use for long periods while racing and training. PURE took everything they disliked about normal gels and used it as a base for creating their Energy Gels. These gels are designed to fuel you during exercise in a convenient, no-fuss way. PURE Energy Gels feature:
    • Real, premium ingredients
    • 22-23g carbohydrates per serve
    • Light consistency - not too thick like some gels
    • Pure flavour - not sickly sweet or over-flavoured
    • No added colours
    • Gluten-free and dairy-free.
    • Manuka Honey - with real New Zealand premium manuka honey, it has a smooth caramel-honey taste with a hint of sea salt.
    Gluten Free : Yes Recommended For : During Exercise Ingredients (Manuka Honey) : Maltodextrin, Filtered Water, Manuka Honey (10%), Sea Salt, Antioxidant (Ascorbic Acid), Preservative (Potassium Sorbate, Sodium Benzoate)
  • Out of stock
    PURE Energy Gels are a premium natural sports gel using real ingredients for flavour, carbohydrates, and electrolytes, made in New Zealand. Most sports gels on the market are hard to consume, taste artificial and are sickly sweet, making them difficult to use for long periods while racing and training. PURE took everything they disliked about normal gels and used it as a base for creating their Energy Gels. These gels are designed to fuel you during exercise in a convenient, no-fuss way. PURE Energy Gels feature:
    • Real, premium ingredients
    • 22-23g carbohydrates per serve
    • Light consistency - not too thick like some gels
    • Pure flavour - not sickly sweet or over-flavoured
    • No added colours
    • Gluten-free and dairy-free.
    • Orange Lemon Lime - with real orange lemon and lime fruit juices, this is a go-to flavour for any occasion. VEGAN FRIENDLY.
    Gluten Free : Yes Recommended For : During Exercise Ingredients (Orange Lemon Lime) : Maltodextrin, Filtered Water, Organic Cane Sugar, Lemon Juice (4%), Lime Juice (3%), Orange Juice (1%), Mineral Salt (Sodium Citrate), Sea Salt, Antioxidant (Ascorbic Acid), Preservative (Potassium Sorbate, Sodium Benzoate)
  • Out of stock
    PURE Exercise Recovery is a premium, natural post-exercise drink designed to replace lost glycogen and protein stores after exercise, and assist with muscle building and repairrehydration, and electrolyte replacement. Put simply, it helps your body to recover faster while optimising strength and fitness gains made during exercise. When you open the bag the first thing you'll enjoy is the amazing aroma of raw cacao powder and honey. Simply mix with water for a creamy, low-fat chocolate milkshake which is rich in taste with just at hint of honey. Exercise Recovery Powder features:
    • 10 serves per 740g bag when mixed with water
    • Raw organic cacao powder sourced from organic cacao beans cold-pressed and milled into fine powder (chocolate in its PUREst form, without sugar and other additives)
    • 15g of natural milk proteins sourced from New Zealand dairy cows
    • 10g of powdered New Zealand honey with a low glycemix index, making it perfect for replacing lost glycogen stores in your body without spiking blood sugar levels
    • 3:1 ratio of carbohydrates to protein, with a mix of fast and slow release ingredients to help reduce post-exercise fatigue and support the restoration of muscle tissue
    • No artificial colours, flavours or sweeteners - just natural goodness
    • No preservatives
    • Gluten-free ingredients.
    PURE Exercise Recovery is an easy way to refuel after exercise. It contains all natural ingredients to help you stay hydrated and recover fast and is a must have for recovering from hard workouts and endurance events.
  • Out of stock
    PURE Fluid Energy Gels are a premium natural sports gel that provides a fast energy boost. Their more fluid consistency is easier to consume on the go: you can take them in one mouthful while exercising, without the chewing associated with normal gels. PURE Fluid Energy Gels feature:
    • Real ingredients
    • Easy to open packaging
    • 25-26g carbohydrates per serve
    • Light consistency - not too thick like some gels
    • Pure flavour - not sickly sweet or over-flavoured (no added fructose)
    • No added colours
    • Gluten-free, dairy-free and vegan.
    PURE Fluid Energy Gels are easy to consume while exercising and racing.
  • Out of stock
    PURE Fluid Energy Gels are a premium natural sports gel that provides a fast energy boost. Their more fluid consistency is easier to consume on the go: you can take them in one mouthful while exercising, without the chewing associated with normal gels. PURE Fluid Energy Gels feature:
    • Real ingredients
    • Easy to open packaging
    • 25-26g carbohydrates per serve
    • Light consistency - not too thick like some gels
    • Pure flavour - not sickly sweet or over-flavoured (no added fructose)
    • No added colours
    • Gluten-free, dairy-free and vegan.
    PURE Fluid Energy Gels are easy to consume while exercising and racing.
  • Out of stock
    PURE Fluid Energy Gels are a premium natural sports gel that provides a fast energy boost. Their more fluid consistency is easier to consume on the go: you can take them in one mouthful while exercising, without the chewing associated with normal gels. PURE Fluid Energy Gels feature:
    • Real ingredients
    • Easy to open packaging
    • 25-26g carbohydrates per serve
    • Light consistency - not too thick like some gels
    • Pure flavour - not sickly sweet or over-flavoured (no added fructose)
    • No added colours
    • Gluten-free, dairy-free and vegan.
    PURE Fluid Energy Gels are easy to consume while exercising and racing.
  • Out of stock
    PURE Fluid Energy Gels are a premium natural sports gel that provides a fast energy boost. Their more fluid consistency is easier to consume on the go: you can take them in one mouthful while exercising, without the chewing associated with normal gels. PURE Fluid Energy Gels feature:
    • Real ingredients
    • Easy to open packaging
    • 25-26g carbohydrates per serve
    • Light consistency - not too thick like some gels
    • Pure flavour - not sickly sweet or over-flavoured (no added fructose)
    • No added colours
    • Gluten-free, dairy-free and vegan.
    PURE Fluid Energy Gels are easy to consume while exercising and racing.
  • Out of stock
    PURE Fluid Energy Gels are a premium natural sports gel that provides a fast energy boost. Their more fluid consistency is easier to consume on the go: you can take them in one mouthful while exercising, without the chewing associated with normal gels. PURE Fluid Energy Gels feature:
    • Real ingredients
    • Easy to open packaging
    • 25-26g carbohydrates per serve
    • Light consistency - not too thick like some gels
    • Pure flavour - not sickly sweet or over-flavoured (no added fructose)
    • No added colours
    • Gluten-free, dairy-free and vegan.
    PURE Fluid Energy Gels are easy to consume while exercising and racing.
  • Out of stock
    PURE Fluid Energy Gels are a premium natural sports gel that provides a fast energy boost. Their more fluid consistency is easier to consume on the go: you can take them in one mouthful while exercising, without the chewing associated with normal gels. PURE Fluid Energy Gels feature:
    • Real ingredients
    • Easy to open packaging
    • 25-26g carbohydrates per serve
    • Light consistency - not too thick like some gels
    • Pure flavour - not sickly sweet or over-flavoured (no added fructose)
    • No added colours
    • Gluten-free, dairy-free and vegan.
    PURE Fluid Energy Gels are easy to consume while exercising and racing.

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